Zuckerberg Calls Apple and the Metaverse Rivalry “Very Deep and Philosophical”

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According to information from an internal meeting that The Verge was able to gather, Mark Zuckerberg, CEO of Meta, told staff members that their rivalry with Apple over metaverse is a very serious, philosophical one.

The newest Big Tech trend is metaverse. In this new, virtual economy, every business aspires to be the best. When it comes to creating items for the metaverse, Meta and Apple are fierce competitors. In order to sell VR hardware, Apple is now being mentioned by Zuckerberg as their main opponent.

In a meeting with Meta workers earlier this month, Zuckerberg said that the route the internet should take depends on their fight with Apple. Additionally, Meta has chosen its tactics. According to Zuckerberg’s comments, Meta might be a less expensive, more open substitute for Apple. Given that Apple typically tries to have a closed environment and that its goods are typically pricey.

Advertisement According to Zuckerberg, this is a battle of ideologies in which the participants contend that by handling every aspect of their operations themselves and tightly integrating them, they can create a superior customer experience. We also think that there is a lot more specialization work to be done across various organizations, and “that” will enable a much broader ecosystem to emerge.

Apple and Meta are prepared to face off over Metaverse Market Share. The recent decision by Zuckerberg to rename Facebook as Meta indicates his intense concentration on creating hardware for the metaverse. The Metaverse Open Standards Group was recently established by Meta in collaboration with Microsoft, Epic Games, and other well-known businesses. Apple is a direct competitor of Meta in the metaverse, therefore its absence from this group shouldn’t come as a surprise.

The first VR headset from Apple, on the other hand, is probably going to be unveiled later this year. Tim Cook, the company’s CEO, has also made clear the company’s goals for pursuing the metaverse market. Apple, on the other hand, is far more private than Meta and is much more conservative. Because of this, Apple’s metaverse hardware has yet to be the subject of any real news.

Advertisement Additionally, according to Zuckerberg, Apple’s strict control over its ecosystem might not be effective in the metaverse. According to Zuckerberg, it’s not immediately obvious whether an open or closed ecosystem will be superior.

The Project Cambria VR headgear is currently under development by Meta, and the company even provided some hazy details about it a few months ago. Along with Project Cambria, Meta is also working on a pair of smart spectacles that are expected to go on sale in 2024.

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